All posts
Playbooks
7 chatbot flows that capture more leads
By VartaBot Team · Jun 12, 2026 · 6 min read
Playbooks
Proven conversation flows you can copy to turn website visitors into qualified leads.
Why flows beat forms
Static contact forms convert poorly because they ask for everything upfront. A conversational flow earns trust step by step, so visitors share more.
1. The greeter
Open with a friendly question tied to intent — “Looking to grow your sales or get support?” — and branch from there.
2. The qualifier
Ask one or two qualifying questions (team size, use case) before requesting an email. Context first, contact second.
3. The booker
For high-intent visitors, offer to book a demo and capture their work email in the same breath.
Put this into practice
Build a lead-capturing chatbot in minutes — free during our pilot.
Join the free pilot